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Dec 8, 2016 ... Hatchimals. This years newest toy craze has become all most kids can talk about. But are Hatchimals worth it? Paying hundreds of dollars or ...

If you haven’t heard of Hatchimals, they stunned the toy industry (and traumatized the world of parents) by emerging as the ‘must-have’ toy of the season. And the secret to their success was in a new approach to digital strategy that’s within reach of every marketer.

I was lucky though, because about the time that the Cabbage Patch dolls were in aerial demand my father worked as the manager of a toy store! So you can guess which little girl got the hook up on Cabbage Patch Dolls.

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Nov 19, 2016 ... The hottest toy crazy of 2016 is arguably Hatchimals. Even though they are sold out, some parents are forking over big bucks on Amazon and ...

Are Hatchimals Really Worth the Cost?

  If you’re a parent (like me), hearing the chat “Hatchimals” should send PTSD shivers down your spine. It was only weeks ago that the holiday season sent many of us from abundance to abundance and site to site…and even from country to country (virtually at least)…on a mad dash to fulfill the argumentation desires of our little ones for this season’s unparalleled viral sensation.

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Mar 14, 2018 ... There are more than 100 Hatchimals CollEGGtibles to collect. ... She is the blogger behind The Nerd's Wife, a Dallas mom blog, and author of ...

Hatchimals: How The Toy Craze of the Year Could Be the Strategic RoadMap that Every Innovative Marketer Should Steal

Now let’s forget the fact that they were basically trying to tell little children that if they had this doll they would be lucky. I capital one just so my added dolls could have a pet. During the Cabbage Patch blitz these guys were just as hard to find as the others. So I was REALLY lucky to have gotten one for Christmas that year.

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The UGC trend took off from there, and the large majority of the top performing content around Hatchimals is user-generated, whether blogs or YouTube ...

One Creative Way to Change Up Your Easter Egg Hunt This Year

It seems like every few years or so there is a toy that comes out around Christmas time that sends parents into a consumer frenzy. A toy that their child simply HAS to have. Like I will totally DIE if you don’t get that for me Mom!

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hatchimals | Linkfluence's blog for marketing and consumer insights professionals with the latest on social media intelligence and consumer trends.

  100 Swings a day giveaway!

Moving forward the next real toy craze I remember was that damn Tickle Me Elmo doll. Remember that one? People were going CRAZY about that toy back in 1996. People were stampeding each other, parents were getting into fights in the stores… it was ridiculous! I remember as a teenager thinking they were all insane!

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When people were running around like crazy trying to find a doll, ANY doll my wonderful father had already shipped me THREE! Well, actually it was two dolls and one Koosa. Now if you aren’t familiar with Koosas they were the ‘pets’ of the Cabbage Patch dolls. There was a dog, a cat and a bobcat – those are the only ones I remember. They were basically Cabbage Patch dolls with animal heads and tails.

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Hatchimals Review: Mom Shares Brutally Honest Thoughts On Latest Toy Craze

  Flashbacks from the 1980’s included my own childhood ambitions for Cabbage Patch Dolls and, in the 1990’s, my niece’s and nephew’s obsessions with Beanie Babies, Furby, Tamagotchi and Tickle Me Elmo toys.

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